While we have successfully diversified our supply chain by purchasing coffee from a different region of Ecuador, we still have a long ways to go with Z Beans. I'm constantly worrying about another business moving in and undercutting my supply chain. However, on the other hand, something tells me Z Beans will be just fine. Something tells me that the countless hours I have spent with the farmers, building tables, meeting their families, and donating organic fertilizers, will prevail in the end. It's one thing to simply purchase coffee from them, but it's something completely different to invest in them.